Conference Papers
Year : 2009
Antoine Haldemann : Connect in order to contact the contributor
https://hec.hal.science/hal-00491959
Submitted on : Monday, June 14, 2010-4:34:31 PM
Last modification on : Friday, March 24, 2023-2:52:53 PM
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- HAL Id : hal-00491959 , version 1
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Wolfgang Ulaga, Werner Reinartz. The Transition from a Product-Centric to a Service-Centric Salesforce in Industrial Companies: Key Drivers of Success. The Houston Conference in Selling and Sales Management, The University of Houston, Sales Excellence Institute, 2009, Houston, United States. pp.NC. ⟨hal-00491959⟩
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