Conference Papers
Year : 2009
Antoine Haldemann : Connect in order to contact the contributor
https://hec.hal.science/hal-00491952
Submitted on : Monday, June 14, 2010-4:34:30 PM
Last modification on : Friday, March 24, 2023-2:52:53 PM
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- HAL Id : hal-00491952 , version 1
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Kristine de Valck, Christine Balagué. Which online interactive platform to test products ? : a field experimentation. EMAC 2009 : 38th Annual Conference of European Marketing Academy, May 2009, Nantes, France. ⟨hal-00491952⟩
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