Consumer Behaviour: Applications in Marketing - HEC Paris - École des hautes études commerciales de Paris
Books Year : 2008

Consumer Behaviour: Applications in Marketing

Malcolm Wright
  • Function : Author
Robert East
  • Function : Author

Domains

No file

Dates and versions

hal-00457586 , version 1 (17-02-2010)

Identifiers

  • HAL Id : hal-00457586 , version 1

Cite

Marc Vanhuele, Malcolm Wright, Robert East. Consumer Behaviour: Applications in Marketing. SAGE Publications Ltd, 344 p., 2008. ⟨hal-00457586⟩

Collections

HEC CNRS
218 View
0 Download

Share

More