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Year : 1999
Antoine Haldemann : Connect in order to contact the contributor
https://hec.hal.science/hal-00821728
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- HAL Id : hal-00821728 , version 1
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Gilles Laurent, B. Pras. Research in Marketing: Some Trends, Some Recommendations. D. Brownlie, M. Saren, R. Wensley, R. Whittington (Eds). Rethinking Marketing - Towards Critical marketing Accountings, Sage Publications, chap. 18, 1999. ⟨hal-00821728⟩
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