Journal Articles
Revue Française de Gestion
Year : 1993
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https://hec.hal.science/hal-00784123
Submitted on : Sunday, February 3, 2013-5:50:43 PM
Last modification on : Saturday, June 25, 2022-10:54:22 AM
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- HAL Id : hal-00784123 , version 1
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Jean-Noël Kapferer. La marque européenne : état des lieux. Revue Française de Gestion, 1993, 93, pp.56-60. ⟨hal-00784123⟩
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