Journal Articles
Revue Française de Gestion
Year : 2000
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https://hec.hal.science/hal-00784100
Submitted on : Sunday, February 3, 2013-4:50:35 PM
Last modification on : Saturday, June 25, 2022-10:54:22 AM
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- HAL Id : hal-00784100 , version 1
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Jean-Noël Kapferer. Les marques au coeur du débat. Revue Française de Gestion, 2000, 131, pp.114-118. ⟨hal-00784100⟩
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