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Structure: Internal structure identifier : 302033

Utterly fresh perspectives on consumer research and advertising: Introducing the special issue from the 2013 La Londe conference

Luk Warlop , L. J. Shruma Shruma , Dwight Merunka , Virginie de Barnier
Journal of Business Research, 2014
Journal articles hal-01472811v1

Partenariat RFG-AIMS. Vers la maturité d'une collaboration

Tugrul Atamer , Rodolphe Durand , Emmanuelle Reynaud
Revue Française de Gestion, 2005, 31 (155), pp.9 - 11. ⟨10.3166/rfg.155.9-11⟩
Journal articles hal-01796490v1

Is the luxury industry really a financier's dream ?

Jean-Noel Kapferer , Olivier Tabatoni
Reports hal-00579329v1

In search of new planets in the luxury galaxy

Jean-Louis Chandon , Gilles Laurent , Pierre Valette-Florence
Journal of Business Research, 2017, 77, pp.140 - 146. ⟨10.1016/j.jbusres.2017.04.006⟩
Journal articles hal-01794432v1