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Sales and Marketing Integration : A Proposed FrameworkJournal of Personal Selling & Sales Management, 2005, XXV (2), pp.113-122
Journal articles
halshs-00004748v1
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Cultural Impact on European Staffing Policies in Sales ManagementInternational Journal of Research in Marketing, 2003, Vol.20, n°1, pp.67-85. ⟨10.1016/S0167-8116(02)00122-2⟩
Journal articles
istex
hal-00538231v1
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A cross-national investigation of incentive sales compensationInternational Journal of Research in Marketing, 2006, 23 (4), pp.419-433. ⟨10.1016/j.ijresmar.2006.10.003⟩
Journal articles
istex
halshs-00119579v1
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The Embedded Salesforce: Connecting Buying and Selling OrganizationsMarketing Letters, 2010, 21 (3), pp.239-253. ⟨10.1007/s11002-010-9106-1⟩
Journal articles
istex
hal-00537094v1
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