@techreport{huang:hal-00760790, TITLE = {{Blockbuster Products and Brand Value in High-Tech Industries}}, AUTHOR = {Huang, Bo}, URL = {https://hec.hal.science/hal-00760790}, NOTE = {Mimeo, 2008}, YEAR = {2012}, MONTH = Dec, KEYWORDS = {Blockbuster Products ; Brand Value ; High-Tech Industries}, HAL_ID = {hal-00760790}, HAL_VERSION = {v1}, }