@article{kretz:hal-00577792, TITLE = {{''Pixelize Me!'': A Semiotic Approach of Self-digitalization in Fashion Blogs}}, AUTHOR = {Kretz, Gachoucha}, URL = {https://hec.hal.science/hal-00577792}, NOTE = {http://www.acrwebsite.org/volumes/display.asp?id=15468}, JOURNAL = {{Advances in Consumer Research}}, PUBLISHER = {{The Association for Consumer Research}}, VOLUME = {Vol.37}, PAGES = {p. 393-399}, YEAR = {2010}, KEYWORDS = {Consumers attitudes ; product management ; semiotics ; blogs ; social media}, HAL_ID = {hal-00577792}, HAL_VERSION = {v1}, }