@inproceedings{michautdenizeau:hal-00495922, TITLE = {{Matching product newness to consumer exploratory buying behavior}}, AUTHOR = {Michaut-Denizeau, Anne}, URL = {https://hec.hal.science/hal-00495922}, BOOKTITLE = {{EMAC 2009 Conference}}, ADDRESS = {Nantes, France}, YEAR = {2009}, MONTH = May, KEYWORDS = {Product newness ; Consumer buying behavior}, HAL_ID = {hal-00495922}, HAL_VERSION = {v1}, }